BMW Joy Campaign

As part of the global BMW ‘Joy’ Campaign, Brand Ibiza conceptualised and created a variety of experiential stunts and promotions to engage consumer with the BMW brand and advertising campaign.

Promotional teams engaged with thousand of people from various countries with BMW tattoo booths, windscreen shade give aways.

Other stunts that captured the imagination were the floating X6 Car boat hybrid, and a city carpark that was turned into a BMW racetrack.

More Case Studies

  • Aston Martin
  • Firehouse bar
  • Firehouse chloe club fishtank
  • Firehouse restaurant
  • InBev
  • Firehouse chloe club fishtank
  • MTV
  • Secret VIP Party
  • Secret VIP Party